Perfect Superstar

On September 29th, "Swordsman" held its premiere at the Baoli Grand Theatre in Beijing. .

In the evening, a number of domestic mainstream media and many industry celebrities published their own film review articles on their websites and blogs, all of which were praises!

Meng Shaotang of Inspur blog id "Mr. Meng", his film review article was released at midnight.

[Tonight, I experienced an adult fairy tale! 】

This is the title of the blog post. The freelance writer with millions of fans wrote in the article: "...out of the history of reality, the story background of the film is completely overhead. In this virtual world, there is a high above. The Zongmen School has magical martial arts, a gripping sword, a knight who has a generous and sad song, an ambitious conspirators, and a beautiful woman who has fallen into the country..."

"This film contains thrilling fights, strange and unpredictable conspiracy, interesting love, rich and incomparable philosophy, and the most profound influence is undoubtedly the protagonist Ling Huchong, who sees fame and fortune as extremely thin, and Not for the worldly thoughts, he is free and unrestrained, he is **** and heroic, and despite all the hardships, he is indomitable!"

"I never thought about it. The real martial arts movie is like this. I have seen several so-called martial arts films before, and I am blunt, they are a bunch of rubbish!"

"I think the real martial arts should be like this. It is a fairy tale belonging to our adults..."

Meng Shaotang’s review of this blog post has written more than 2,000 words. Unlike his usual film reviews, this blog post is obviously very urgent, so there is no fine decoration in the writing, but it is overflowing between the lines. Real feelings are precisely his unique style.

Anyone who is familiar with "Mr. Meng" knows that he doesn't see him in the age of ignorance, but he has always been a very romantic person in his bones. His film reviews are free to talk freely, what to write, what to write, laugh and anger I sway freely and never sell my own exercises.

And Meng Shaotang's praise for "Swordsman" can be said to surpass his previous highest evaluation of domestic films, so that a small number of fans left in the comment area, "Mr. Meng, are you collecting money?"

It is very normal to have such a question. It is customary for the domestically produced blockbusters to be premiered. We invite a large number of media and insiders to come and join us. Then, hello, hello, everyone, good reviews.

The so-called "Pictures" people are carrying people, and everyone is not strange. The propaganda offensive of "Swordsman" has been vigorously launched some time ago. It is not surprising to pay for the praises on the night before.

Someone ridiculed Meng Shaotang in his blog, saying that he finally sold a good price for the long-awaited festival!

For such a vicious ridicule, Meng Shaotang did not have an annoyed anger. He just took a screenshot of the online ticket for three movie tickets in the blog, saying that after the official release of "Swordsman", he will go to the theater with his family.

Some people are amazed, some people question, some people laugh at it, and some people take the opportunity to attack, but for the fans of Lu Chen, these praise comments undoubtedly gave them a shot in the heart, related posts, forums, and the group. The atmosphere has become more heated.

On the evening of the 30th, the network pre-sale ticket for "Swordsman" was up, and the box office sales reached 49.7 million, only breaking the 50 million mark with only 300,000!

On October 1st, "Swordsman" was released simultaneously in more than 3,000 theaters in China, and the filming rate was 32.50%.

In China, the National Day file is ranked in the third stage after the summer file and the Lunar New Year file. Therefore, "Swordsman" is unlikely to stand out from the crowd, and it also faces competition from many opponents.

In the movie released in the same period, the biggest threat to "Swordsman" is undoubtedly the action movie "Ace Special Agent" produced by American Superstar Films. It was also released on October 1st in China, with a 43.77% ranking rate. The crushed "Swordsman".

Superstar Films is a famous Hollywood film company with a long history and is one of the first American film companies to enter the domestic market. Two or three blockbusters are introduced into China every year, earning a lot of box office.

This "Ace Special Agent" invested 170 million US dollars, the starring lineup is strong, its male and female protagonists have considerable appeal in the country, and the strength of propaganda is not weak.

Therefore, the "Ace of Grand Agents" is more logical than the "Swordsman". In fact, the "Swordsman" can exceed 30%, which is also the result of countless efforts by Chenfei Media, because the summer file several martial arts films The box office was fiasco, so the theater was full of lingering fears.

That is, Lu Chen and Chen Feier, Liu Gangsheng's coffee table is high enough, plus the overwhelming publicity of the previous period, otherwise it would be strange to give a 10% platoon under normal circumstances.

And can not maintain this filming rate, but also have to watch the performance of the film, once the audience has a bad reputation, then the theater will be re-adjusted quickly, there is no human feelings.

In front of the box office benefits, the theater is very realistic. If there are too many people watching the movie, then give more rows.

In addition to "Swordsman" and "Ace Special Agent", there is also a domestic comedy film, a domestic urban romance film and a Xiangjiang police film to share the remaining share.

Compared with "Swordsman" and "Ace Special Agent", these three films are not big in terms of cast, investment scale or propaganda. If there is no accident, the threat is not big.

no/vel//bi/n[./]net'

The real contest, you have to look at "Swordsman" and "Ace Special Agent"!

"You are not worried at all?"

In Beijing, Chenfei Media Headquarters, the general manager's office, Lu Xi looked at Lu Chen, who was holding a tablet computer to play Plants vs. Zombies. He said: "Many people are waiting to see you jokes!"

The box office war has begun. Lu Xi’s headquarters in the town always pays attention to the release status of “Swordsman”, and my heart has always been uneasy. As a result, Lu Chen is good, and at this time, I played the game leisurely and leisurely.

Under the new pea shooter, the last wave of zombies was wiped out. Lu Chen put down the tablet in his hand and said with a smile: "There is nothing to worry about. We have done what we can and can do. Let’s decide now. ""

"As for others who want to see jokes, let them look and see who can laugh at the end."

Lu Xi is convinced: "Your heart is really big enough..."

Lu Chen laughed and said nothing.

Today, he has gained countless things that he has always dreamed of. Even if he fails, he does not need any fear.

Because he tried his best, no regrets! ——